I wanted to make sure that you were all aware that there is no class on Monday of Thanksgiving.
Due 11/18, by the end of class.
Print off one of the “Publicité” worksheets on the readings page. Watch the following three commercials and fill in the information. Then, on the back of the sheet, choose one of the commercials and explain the cultural values it shows, how it shows them, and why.
1.
2.
3.
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Research Project: 20% (due 12/9). You will write a research paper (6 sources from 2000-present) (7 pages). Your research paper will be on a topic about French culture (visually). You will need to have a paper with corresponding images to show how your topic is represented visually in French culture. Emphasis on visual representations of your topic in French culture. How does the presentation or representation of this topic represent French identity/culture? What does it look like? How does this exemplify the French culture? What does this say about French aesthetics? What cultural values can you glean from the form? How does the form affect the function? The banned word list applies to each page individually, as in, you get to use être/avoir three times PER page. Your paper should be in Times New Roman 12, double-spaced. Images should be attached at the end.
- The following are the topics and who is working on which topic:
- -press (news, newspapers) — CHRISTINA, TAYLOR
- -cyberculture — MOLLY, ZACH
- -tv/film — DAVID, PERRY, TRAVIS
- -bande dessinée — JONNY, KATE H
- -leisure activities — DAYNA, LINDSEY
- -sports — CHLOE, RANDI
- -food — ANITA, KATE K, ETHAN
- -fashion — AMY, MARIAH
- -advertising — ANGELA, MEREDITH
- -urban design — JUANITA, CHRISTIAN
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Your second presentation will be a product pitch to the class (and to a panel of three professors) for 5 minutes.
You will create a 30second commercial for the class for an American product being launched in France. Your ad must contain a slogan. Your powerpoint presentation cannot include full sentences (except for the slogan), only one word slides or images. It must contain at least twenty slides. And your video must be made public and posted to YouTube. The thirty second video is considered part of your presentation.
Your pitch to the class will explain: 1. who you are marketing to (age group, class, gender), 2. why you are marketing to this group, 3. how your ad functions, 4. how your ad reflects French values and 5. why you think it will work in a French market.
Think this through. Do some research. Think of the class as a company that is shopping different marketing firms and you are trying to convince us that your ad is the best way to go.
11/14:
- Chloe
- Travis
- Molly
- Amy
- Kate K
11/26:
11/18:
- Anita
- Taylor
- Perry
- Angela
- Kate H
- Mariah
- Jonny
- Zach
You will need to email jeorg DOT sauer @ gmail DOT com your powerpoint presentation BEFORE class on the day you present. Your powerpoint will be posted to this website.
Your grade will be based on the following: your content (ideas, thoughts, focus, purpose, audience); your development (details, examples, images chosen, logic); your organization (structure, coherence, transitions, unity, time); your communication (word choice, structure, tone, grammar). Remember: you will need a minimum of 20 slides for your presentation.
Monday:
Wednesday:
Friday:
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